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Operations Strategy Decisions

You are requested to write a short essay (maximum 10-15 pages) about a case study of a BMW and its operations strategy decisions, i.e.:
1. Business strategy and market dynamics (customers + competitors) guiding the operations strategy
2. Operations competitive objectives: quality, speed, dependability, flexibility, cost
3.Type of manufacturing system (make-to-stock, …) and configuration (process flow / product flow / cell-based)
4. Purchasing and supply strategy and configuration of supply network: number of suppliers, type of relationship (contractual-transactional, relationship), type of supply strategy (efficient/responsive)
5. Capacity strategy and configuration of production network: number of sites, allocation of tasks and role of sites, location of sites
6. Technology strategy: kind of technologies adopted (seeing/sensing, communicating/connecting, …), with impacts on processes and performance (if present)

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