This is the third and final assignment (the file for review is 368789767-Marketing) It needs to meet the below requirements and I do not think it does.
• Prepare the third part of an individual report based on the organisation of your choice which focuses on the practical application of communication tools
and develop a relevant marketing communications plan based on your findings from your communications analysis undertaken in Part 2.
Use the headings and guidance below as a template to complete assignment 3.
• Cover title
• Contents Page
In the introduction section to the report, set out the content of what is going to be covered in the assignment.
• Proposed strategy
Utilising the Integrated Marketing communications theory link your main findings to a new or improved Integrated Marketing communications strategy for
• Implementation strategy
Put forward an implementation plan of how the above strategy might be implemented etc.
Draw together your main conclusions.
Word length: 1500 words.