Strategic Initiatives for Implementing Competitive Advantages

BF160 Business Information Systems: Project 1

Strategic Initiatives for Implementing Competitive Advantages
Project Description:
Development of information technologies, artificial intelligence, proliferation of social media and online messaging brought humanity into the practice of digitizing our interactions with one another. Nowadays, online chat services are extending the digital conversation with bots that help users find answers and complete tasks.
Read the following articles and answer the questions below:
• “What is a Chatbot and How to Use It for Your Business” https://medium.com/swlh/what-is-a-chatbot-and-how-to-use-it-for-your-business-976ec2e0a99f
• “Financial services chat bot: How bots transform the financial industry” https://www.virtualspirits.com/financial-services-chat-bot-how-bots-transform-the-financial-industry.aspx
• “How financial services providers are using AI-powered chatbots to up-level their customer experience” https://www.twilio.com/hub/how-financial-services-providers-are-using-ai-powered-chatbots-level-their-customer-experience

1. Explain in your own words what a chatbot is.
2. How can using a chatbot improve business processes in the financial services industry? What are the benefits of financial services chatbots?
3. Search on the Internet and provide an example of successful implementation of a chatbot in the activities of a financial services provider. How has the chatbot improved performance of that business?

Submit your original responses to the questions above to Project 1 in Moodle.
 

FOR INSTRUCTOR USE ONLY
Grading Rubric
Grading accepts a start value of 100. Points will be deducted for failure to fully complete or meet the stated requirements. Grading: 90-100 = Represents work of superior quality (A); 80-89 = Represents work of good to very good quality (B); 70-79 = Represents adequate command of class content (C); 69 and below = Represents work that shows a need for development or improvement (F); 0 = Represents plagiarized work (F).

BF160 Business Information Systems (BCF)

Student:
Instructor:
Date:

Project 1

Description of requirements Possible Points Your Points
1. Explained in your own words what a chatbot is. 20
2. How can using a chatbot improve business processes in the financial services industry? What are the benefits of financial services chatbots?
25
3. Search on the Internet and provide an example of successful implementation of a chatbot in the activities of a financial services provider. How has the chatbot improved performance of that business? 25
Overall content has clarity and adequate supporting details. 20
Project was submitted by due date 10
TOTAL 100

YOUR SCORE: ________

Instructor Comments: