Media Industries

the Instructions for paper will be included as well as the chegg website log in information to be able to read
the chapter needed
In Chapter 1 of Understanding Media Industries, Timothy Havens and Amanda Lotz introduce us to two
important words/concepts: agency and ideology. Therefore, the question for this discussion forum is:
According to Havens and Lotz, do the words “agency” and “ideology” carry mostly positive or mostly
negative connotations when used as concepts to analyze the media industries? Please devote the first half
of your essay to answering this question. In the second half of your essay, react to the other assigned
reading and viewing on the topic of “John Dillermand,” the Danish television kids’ show about a man with
an exceptionally long penis.
Using the terms “agency” and “ideology,” give your opinion of how and why this show made it onto Danish
television. You must also use two of the following terms introduced in the readings:
commercial media
media text
public sphere
dominant ideology
niche audience
industry lore
uncertainty
Grading: As the attached grading rubric shows, your post must conform to standard essay writing format,
organization, and grammar. Additionally, you must provide at least 3 quotes from Havens and Lotz’s text.
Highest marks will go to those submissions that exceed these instructions by quoting from other texts,
inserting images or links, and, above all else, presenting a sophisticated and well written argument.
GUIDELINES FOR DISCUSSION BOARD SUBMISSIONS.pdf
Length: 600 words minimum. You may exceed this word limit if required or desired.