F- Case Study

KFD – Culture and Organisations
Assessment 2 – Individual Assignment: Case Study (80%)
Instructions:
a) Please cite your sources in APA citation format.
b) Include in-text citations and a Reference List (APA Style). You are to provide between
4-5 references.
c) Font type – Arial OR Times New Roman, size 12.
d) You must double space the paper (with the exception of the Reference List).
e) Ensure proper numbering of answers according to the questions.
f) As this is an academic assignment, you should gather information from a variety of
sources, eg. books, journals, newspapers, online articles, etc. Please ensure that
published sources exceed online materials to meet reliability criterion.
g) LMS submission (only PDF files will be accepted): Allowed plagiarism rate of ≤ 20%.
h) DO NOT insert any headers or footers (including page numbers) in your assignment
as the system will produce an error message. This will affect your plagiarism report
and grades.
i) Penalty for late submission: 1-4 days: 5% deducted EACH DAY
and more than 4 days: 0 marks
i) Date of submission: Last lesson of CO
2
PressTalk!
One way to learn about Culture & Organizations is from the Press!
Read the following News Article (reproduced in Appendix A):
“New Malaysia Airlines CEO Christoph Mueller is Remaking the Troubled Carrier”
(BrisbaneTimes, 5 October 2015)
Source: https://www.brisbanetimes.com.au/business/companies/new-malaysia-airlines-ceochristoph-mueller-is-remaking-the-troubled-carrier-20151002-gk0ckt.html
Answer the following questions:

1. Organizational Purpose
Describe briefly the organization, its purpose and its business.
(Note: Some research may be necessary, at least 2 references,
word limit for this question – 250 words.)
(10 marks)
2. Organizational Structure
Based on Malaysia Airlines’ organizational structure in the figure in
Appendix B:
a. What form of organizational structure has Malaysia Airlines
adopted?
(4 marks)
b. Explain 2 advantages and 2 disadvantages of this structure for
Malaysia Airlines.
(16 marks)

3. According to the article:
a. Give 2 reasons why Malaysia Airlines had to undergo a major
restructuring?
(10 marks)
b. What specific lesson in organizational structure could be learnt
from Malaysia Airlines’ restructuring efforts? And in what way did
it help in the airline’s problem?
(10 marks)
4. Was Malaysia Airlines facing a structured or unstructured problem?
Give 2 reasons for your answer.
(5 marks)
5. Give an example of a structured problem in Malaysia Airlines and
explain briefly.
(5 marks)
6. What kind of decision-making style do you think would be LEAST
APPROPRIATE for the situation Malaysia Airlines was in as
reported in the article? (i.e. Directive, Analytical, Behavioural or
Conceptual?). Give reason(s) for your answer (at least 2
references).
(10 marks)
3
7. Apply the first 5 Steps in the Rational Decision Process with
elaboration for each step in the context of Malaysia Airlines.
(20 marks)

8. Identify 2 important leadership qualities of Malaysia Airlines’ CEO
that were necessary for him to transform the organization to regain
its position of strength in the airline industry. Explain why they are
important.
(10 marks)
TOTAL MARKS 100 marks