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Economy and Marketing Analytics

Using the Moody’s.com Precis outlook for your chosen metro, summarize the economy and outlook. Your ultimate objective is to evaluate whether your
chosen metro is a good location for real estate investment or development and what sector(s) is likely to perform best. Summaries should cover:
1) Metro Market Demographics
a) Location
b) Population Size and Growth
c) Incomes and Growth
2) Economy
a) GDP Size and Growth Rate
b) Strengths and Weaknesses
c) Business Cycle and Employment
d) Credit Rating
e) Economic Diversity
i) Economic Bases
ii) Technology and Media
iii) Measures of Diversity and Volatility
3) Local Government
a) Active Involvement in Economic Development
b) Development of Local and Tourist Attractions
4) Connectivity and Quality of Life
a) Cost of Living
b) Vitality Index
c) Locational Advantages including Infrastructure
5) Implications for Real Estate Cycle and Performance
Summaries are limited to 1000 words.

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