The Unit 2 Assignment extends the work you did in Unit 1 regarding the competitive and macro
environmental factors that impact a business. For this assignment, you will prepare a SWOT analysis using
the company and environmental factors you analyzed in the Unit 1 Assignment. As a reminder, strengths
and weaknesses are derived from an organization’s competitive environmental factors (including rivals,
new competitors, customers, substitute services, and suppliers). Opportunities and threats are derived from
an organization’s macroenvironmental factors include laws and regulations (including the economy,
technology, demographics, and social values). Templete and unit 1 assignment attached.