Social Responsibility

MBA 635 Milestone Four Guidelines and Rubric

The final project for this course is the creation of a corporate social responsibility (CSR) addendum. The CSR addendum will include a brief discussion of the mission, vision, and values of the company; the impact of trends in organizational culture and corporate social responsibility on business ideas; and the potential ethical or regulatory issues that affect the corporate strategy and brand development. The CSR addendum will conclude with a discussion of the best potential outcome of the company’s CSR efforts and the intrinsic and extrinsic rewards for the company.

For this milestone, submit a draft of the Outcomes portion of the final project (Section VI). Specifically, the following critical elements must be addressed:

VI. Outcomes

Efforts: Describe the cultural awareness and civic engagement efforts in which your business will be involved. What is the best desired potential

outcome of these cultural awareness and civic engagement efforts?

Alignment: How do these efforts align to the corporate mission, vision, and values?

Impact: How will the alignment of the cultural awareness and civic engagement efforts with corporate mission, vision, and values improve

corporate exposure and profits?

Rubric

Guidelines for Submission: Your paper must be submitted as a 2- to 4-page Microsoft Word document with double spacing, 12-point Times New Roman font,

one-inch margins, and sources cited in APA format.

Critical Elements Proficient (100%) Needs Improvement (75%) Not Evident (0%) Value

Outcomes: Efforts

Comprehensively describes cultural awareness and civic engagement efforts in which business will be involved and best desired potential outcome of efforts

Describes cultural awareness and civic engagement efforts in which business will be involved and best desired potential outcome of efforts, but response is cursory or inaccurate

Does not describe cultural awareness and civic engagement efforts in which business will be involved and best desired potential outcome of efforts

30

Outcomes: Alignment

Logically explains alignment of efforts to corporate mission, vision, and values

Explains alignment of efforts to corporate mission, vision, and values, but with gaps in logic, clarity, or detail

Does not explain alignment of efforts to corporate mission, vision, and values

30

Outcomes: Impact

Clearly explains how alignment of cultural awareness and civic engagement efforts with corporate mission, vision, and values will improve corporate exposure and profits

Explains how alignment of cultural awareness and civic engagement efforts with corporate mission, vision, and values will improve corporate exposure and profits, but with gaps in logic, clarity, or detail

Does not explain how alignment of cultural awareness and civic engagement efforts with corporate mission, vision, and values will improve corporate exposure and profits

30

Critical Elements Proficient (100%) Needs Improvement (75%) Not Evident (0%)

Value

Articulation of Response

Submission has no major errors related to citations, grammar, spelling, syntax, or organization

Submission has major errors related to citations, grammar, spelling, syntax, or organization that negatively impact readability and articulation of main ideas

Submission has critical errors related to citations, grammar, spelling, syntax, or organization that prevent understanding of ideas

10

100%