NIKE
Develop a minimum 700-word branding strategy and marketing communication plan in Microsoft® Word about NIKE. This document should address at least 5 elements of the Situational Analysis and the Product, Place/Distribution, Promotion, and Price Strategies (modified below) sections of the marketing plan (from the Situational Analysis and the Product, Place/Distribution, Promotion, and Price Strategies lists below). The five elements you select should only come from the options provided below. You must include a measurement of customer loyalty and retention in your strategy document.
• Vision , Mission, Strategic objectives, Values
• Strengths/Weaknesses
• Competitor’s Strengths/Weaknesses
• Media Strategy
• Advertising Execution