Find an existing small or medium-size service- or manufacturing-based business organisation that has got a website in English and a social media site. The chosen company CANNOT be a chocolate factory, a pizza home delivery service or IBS. Write a report about the company in MS WORD, as it is requested below. Underpin your answers by quoting/referencing the relevant web pages or other public sources wherever you can. You may make assumptions about some details that are not mentioned on the website, but they typically follow from the nature of the business. (E.g. there is a cook in a restaurant; the meal is prepared before being served). State your assumptions where needed.
1. Give a brief introduction to the company
2. Carry out a systems analysis of this business system as it follows. 25%
• Identify the regular inputs and the outputs of the business
• Identify the main components of the business system
• Identify the main business process(es)
• Identify 3-5 elements of the environment
• Identify or suggest 1-2 possible feedback loops
3. Draw a BPMN flowchart for a selected process of the business system 25%
• Describe the selected process briefly in plain English first.
• In the flowchart include 5-10 actions and 1-2 decision gateways located in 2-3 swim lanes in
1-2 pools.
• Either use MS Word’s drawing tools or import the chart you created with the help of any
other computerised (i.e. Visio OR miro.com) or manual tools into the document as a picture.
4. Analyse the quality of the information you found on the website 20%
• Choose a possible purpose for which the web site could be useful for an individual or for
another organisation (e.g. buying a product, finding a job at the company, starting a partnership with the company or else) and
o evaluate the information provided on the site using the learned quality attributes of information with regard to the specified purpose.
o make suggestions to improve the quality of information if you can.
5. Analyze the social media website. (If the company is present on more than one SM site select the one you think is most useful for the company) 20%
• Determine the possible aims of the company with running this SM page.
• Assess how well this SM page serves those goals and give suggestions for improvement.
• Discuss the potential need for presence on two more SM sites
6. Use Harvard style referencing. Format your document properly and check the spelling. 1
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